Vision
William
& Mary Athletics will boldly pursue excellence.
Mission
Athletics is an integral part of the educational experience at William & Mary. Our responsibility is to deliver a holistic experience with high standards of performance; providing an environment where champions of uncompromising character, fully engaged with campus and the community, prepare to make a positive impact in a complex and changing world.
Core Values
Accountability: Taking ownership and responsibility for our actions;
Belonging: We welcome, respect and value individual differences while providing a safe, healthy and inclusive environment in which all have the opportunity to thrive.
Creativity: We foster a spirit of collaboration and curiosity to achieve creative and ingenious solutions.
Integrity: We do the right thing, always.
Service: We give of ourselves for the benefit of others.
Goals
One: Academic Excellence
Recruit, retain and graduate student-athletes by providing the resources, mentoring and support to
excel academically.
Two: Competitive Success
Attract, recruit, develop and retain high-performing student-athletes who demonstrate the ability and potential to
win championships.
Three: Financial Stability
Support the strategic priorities of William & Mary Athletics by maximizing revenue opportunities and managing expenses.
Four: Fulfilling Student-Athlete Experience
Provide resources, programming and an inclusive environment in which all William & Mary student-athletes can
reach their full potential.
Five: Uncompromising Ethics
Create and sustain an environment that strives to always do the right thing with transparency and accountability.
Six: Excellent Facilities
Provide NCAA Championship caliber
facilities to build and sustain winning teams that will enrich the stakeholders' experience.
The vision, mission, core values, and goals were presented to the Board of Visitors in open session on September 27, 2018 and to the William & Mary Foundation Athletics Subcommittee on October 18, 2018.